I’ve always considered the prices at Donkeyshines to be fair, reflecting the cost of the high quality blanks I use. Part of the reason costs are so relatively high is that I print small runs of about 100 shirts at a time, as this is all I can really afford. $24.99 for silky soft, environmentally nice bamboo/organic cotton blend is pretty reasonable, as is $19.99 for soft, fashion-forward cotton shirts. When all costs were considered, I wasn’t even making 50% profit on these as it was. And if these prices were too high for people, I always had a Shirt of the Week for $16.99, and regularly offered high % -off coupons. However, towards the end of last year, I found a new cotton fashion blank that is about 25% cheaper than the ones I had previously been using. This will allow me to perminently lower prices on all my shirts from now on. Even though the prices of the bamboo blanks haven’t come down, I can lower the selling price of these because of the money I am saving on the cotton shirts! So from now on, The cotton shirts are going to sell for $16.99 and the bamboo shirts will sell for $19.99. By the way, the new cotton blanks I’m using are from Next Level Apparel, and they are not only less expensive than the ones I was previously using, but they’re softer and fit better as well. I’m so excited about the new shirts, that I have already put in an order for my latest design:
Look for brand-new Dino Volleyball shirts by the end of this month! Also, in 2010, look to see some classic designs like Donkey Pegasus and Gorilla Duck graduate from cotton to bamboo!
